Burton Snowboards and Apple® unveiled a new way to ride-the world's first and only wearable electronic jacket with an integrated iPod(tm) control system. The Burton Amp and Apple's iPod together make it effortless for snowboarders and other active users to control their music from right on the sleeve of their jacket without fumbling with zippers, gloves or pockets. The Burton Amp jacket is designed for use with Apple's 5GB, 10GB or 20GB iPod (purchased separately.)

"Music and snowboarding have always been intertwined, but enjoying them simultaneously has been somewhat of a nightmare," said Jake Burton, Founder and Owner of Burton snowboards. "Thanks to the combined focus of Apple and Burton, those days are over."

The Burton Amp jacket integrates the iPod control system into the jacket using SOFTswitch(tm) technology, which allows the iPod to be controlled through a soft, flexible control pad integrated directly in the arm of the Amp jacket. Riders simply touch the control pad on the jacket sleeve to change songs or volume levels, while the iPod is held safely in the jacket's chest pocket. Constructed with GORE-TEX three-layer fabric, the Burton Amp is waterproof, seam-taped and machine washable (when the iPod and interface module is removed.)

Available in both Mac® and Windows versions, iPod holds up to 4,000 songs and is the only portable digital music player with Auto-sync, an innovative feature that automatically downloads an entire digital music library into an iPod and keeps it up-to-date whenever the iPod is plugged in. iPod is available in three configurations: a 5GB model that starts at just $299 (US); a 10GB model that is 10 percent thinner for just $399 (US); and a 20GB model that can hold 4,000 songs for just $499 (US). Both the 10GB and the 20GB models feature the industry's first solid-state touch wheel for incredible precision, accuracy and durability, and include a new Apple carrying case and wired remote.

Pricing & Availability

The limited edition Burton Amp jackets will be available exclusively through the Apple online store (www.apple.com) for $499 (US). Samples of the Burton Amp can be tried on at all of Apple's retail stores across the country. In late January, the Burton Amp will also be available at select Burton dealers. The iPod is sold separately.

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